The problem… In the current volatile business landscape, the true mettle of a leader isn’t tested during periods of growth, but during the lean, uncertain “storms.” Whether it’s an economic downturn, a radical industry shift, or internal restructuring, managing a team in challenging periods requires a departure from traditional “command and control” style. The solution… Success today hinges on a […]
Business Development during busy periods
The problem… In the fast-paced world of business, the new reality is becoming incredibly busy. New projects with strict deadlines, busy daily workloads, complex and numerous meetings (especially the virtual ones) are some indicative factors of a continuous busy period for small to large enterprises. Successfully navigating business development during this new environment requires strategic planning, effective time management, and […]
The Phygital Era in Sales Visits
The problem… The pandemic of Covid-19 is still an important problem which we face in every aspect of our daily life. It seems that the low rate of vaccinations in some countries in combination with the continuous mutations maintain the transmission of the virus at high level. Most of the countries are now facing a fourth way of the pandemic […]
Digitization of Sales and Customer Experience
The problem… Every day we face new challenges in a fast moving business environment. The main characteristics of the latest years are in one hand the strict finalization deadline for every project and on the other the low available budget but high-cost demands. Having these two as key issues, professionals are in a constant search for techniques and collaborations that […]
Psychology of Sales
The problem… As market is growing tremendously fast, companies are in constant struggle of finding the best sales procedures for each target group and product or service provided to it. At the same direction, sales professionals know very well that the key to succeed in this highly competitive environment is to develop strong relationships with their customers so that they […]
New Era in Sales Strategy
The problem… The role of a sales engineer nowadays is more complex than any time in the past. Various sales techniques have been implemented over last decades. The main characteristic of them was that the approach was product and price oriented emphasizing on the promotion of the most profitable products of each company. Clients used to trust sales people and […]





